http://blog.upperkutlabs.com Mon, 16 Mar 2009 15:24:07 +0000 http://backend.userland.com/rss092 en I've been reading around different social media-related sources, and am finding that last year's growing interest in measurement tools for word-of-mouth has bloomed into practicality. There is now an exponentially-increasing amount of tools to help track web PR or what some would call "virality" (altough the term is now somewhat ... http://blog.upperkutlabs.com/tools-for-tracking-your-footprints-on-the-web/ Caroline McCarthy from CNET's TheSocial blog writes about ComScore's recent statistics, showing that the world-famous social networking site has nearly double the amount of traffic than MySpace. (From TheSocial): "The blogosphere's love affair with Facebook-MySpace traffic wars just won't stop. On Thursday, TechCrunch posted new statistics from ComScore that show ... http://blog.upperkutlabs.com/facebook-now-twice-as-big-as-myspace/ [from my blog AdKrispies] Did you happen to read Deloitte's latest TMT Predictions for 2009? Every year since 2006, Deloitte produces this interesting study debrief on what movements to expect in the fields of Technology, Media and Telecommunications -- and their impact on canadian businesses. It's usually very insightful and well-documented, ... http://blog.upperkutlabs.com/righting-the-wrong-in-mobile-marketing/ A few months ago my wife (who's also in advertising, by my fault) was on a business trip in Chicago for two days. She brought back a surprisingly nice pair of red slippers from her stay at a boutique hotel named The James, which I had never really heard about. While ... http://blog.upperkutlabs.com/the-secret-to-powerful-social-marketing-red-slippers-who-knew/ Mashable contributor Tom Smith delivers an interesting piece on social media's influence on our buying habits -- notedly reporting strong growth in global social media usage. Citing results in Universal McCann's latest social media trend report, "When Did We Start Trusting Strangers" -- a study based on 17,000 interviews across ... http://blog.upperkutlabs.com/when-did-we-start-trusting-strangers/ Among my New Year's "emergent resolutions", I've decided to discipline myself and start Twittering much more seriously. Many have recently debated relevancy of the actual business value and uses of Twitter, but those who use it regularly will tell you without hesitation: it is an undeniable source of contacts, ... http://blog.upperkutlabs.com/twitter-power-150/ Toute la blogosphère n’en a aujourd’hui que pour ce montréalais, tristement célèbre.  Facebook a obtenu vendredi dernier d’un tribunal américain, la condamnation d'un spammeur (et de sa société Atlantis Blue Capital) à verser 873 millions de dollars US (soit plus de 1,1 milliard $ CAN) au plus célèbre réseau social. Adam ... http://blog.upperkutlabs.com/facebook-envoi-un-message-clair-aux-%c2%ab-spammeurs-%c2%bb/ Nous revoilà en pleine saison des sondages. Les spécialistes tenteront de tracer des tendances et de tout interpréter, en décortiquant l'âme des électeurs. Les prochains jours seront riches en prédictions, en prévisions et en analyses de toutes sortes. Amusons-nous à voir si les données statistiques de Facebook sont fiables et ... http://blog.upperkutlabs.com/elections-federales-qui-mene-sur-facebook/ Ceux qui sont à la recherche de l'âme soeur - et les publicitaires, seront heureux d'apprendre qu'on trouve ce jour sur Facebook près de 250 000 Québécois et Québécoises qui s'identifient comme célibataires... Ainsi désormais, les don Juan en goguette pourront ranger les clés de la garçonnière et se ... http://blog.upperkutlabs.com/combien-de-celibataires-quebecois-sur-facebook/ People who are looking for a soul mate are in good company. Here’s a heads up for advertisers: Close to 1.8 million Canadian men and women list themselves as single on Facefook. From now on, those Don Juan party animals can put away the keys to their bachelor pads ... http://blog.upperkutlabs.com/how-many-canadian-singles-on-facebook/